CoverageLink — For Agents
For Insurance Agents

Leads that respect
your time and money.

CoverageLink caps every lead at 3 agents, max. Built by a team who's bought oversold leads ourselves — so we built the thing we always wished existed.

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The CoverageLink Difference

See what "capped at 3" actually means

Toggle between a typical lead site and CoverageLink to see where your lead actually goes.

One Lead

The Process

How it works

From signup to your first lead, here's exactly what happens.

Your Agent Portal

Everything you need, in one place

Hover a card to see what it does.

Simple, Flat Pricing

No bidding wars. No contracts.

Wondering what you should expect to close? See the benchmarks by line

First pack guarantee

Work your first 10 leads and don’t write a policy? We’ll refund the pack.

Starter packs only  ·  claim within 60 days  ·  one per agency

This is a lead.

Not a name on a list. Somebody who filled in a four-step form on our site, answered the questions an agent would ask anyway, and agreed to be contacted. Here is one, with the personal details removed.

Auto · Tampa, FL Delivered 4 minutes after they submitted

Name

M••••• R•••••

Phone

(813) •••-••••

Email

m••••••@••••.com

ZIP

33602

Vehicles

2

Currently insured

Yes · renews in 3 weeks

Drivers on policy

2

Home owner

Yes

What they asked for

Full coverage on both vehicles. Wants to know whether bundling the house brings it down.

TCPA consent captured with the timestamp, the IP address and the exact wording they agreed to. It comes with the lead, so it is on your file and not just on ours.

Two things make this worth more than a name. The renewal date tells you when to call and what to say. And the last line is the thing they typed themselves, which is the difference between a quote and a conversation.

What you should expect to close.

Industry closing ratios for internet leads, and what the lead quality here supports. Nobody else will put these on a page, because the honest numbers look modest. They are what the business is actually built on.

LineTypical internet leadWith our leads
Auto8 – 12%10 – 12%
Home10 – 15%13 – 15%
Flood12 – 18%15 – 18%
Life5 – 10%8 – 10%
Commercial10 – 20%15 – 20%
We do not sell the policy. You do. These are what the lead quality supports, not a promise of what you will close. An agent who calls in four minutes and an agent who calls in four days get very different numbers from the same lead.

Does the arithmetic work?

Worth doing before you spend anything. Here it is on the smallest pack, using the low end of the auto range rather than the high one.

You pay

$299

10 auto leads. $29.90 each, no monthly fee and no contract.

At 10% you write

1

One policy from ten leads. That is the conservative end of the table above.

You need it to be worth

$299

In year-one commission, for the pack to have paid for itself.

So the only question is whether one auto account is worth $299 to you in year one.

If it is, everything above one policy is yours. If it is not, nothing on this page will change that, and we would rather you worked it out here than after you had paid us.

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