Your numbers
The yearly premium on a typical policy.
As a percentage of the first year's premium.
Percentage each year after the first.
Be realistic rather than hopeful.
What you buy now
Exclusive, nobody else calling
What you'd expect when you're the only agent on it.
What you buy now
$0
kept per policy, after the leads
Exclusive
$0
kept per policy, after the leads
What a $375 pack does
Why cost per lead is the wrong number for life. A home or auto policy pays once a year and can move to another agent at renewal. A life policy keeps paying as long as it stays on the books. So the question is not whether a lead costs $20 or $75 — it is how many of them turn into a policy, and what that policy is worth to you over the years you hold it.
And the close rate is the only figure exclusivity changes. We do not claim our leads are better people. We claim you are the only one calling them, which is why more of them answer.
Questions? support@getcoveragelink.com · (305) 912-5465